Sol Drop: Tinted Sunscreen Serum


Circular Container Product Labels for Tinted Sunscreen Drops

The overall objective of this project is to design and produce a series of three complementary labels for “Sol Drop” tinted sunscreen drops packaged in circular containers.

Illustrator | InDesign | Photoshop

Check out more details on the final design in my abbreviated style guide!


Logo

The Sol Drop logo conveys a stylized type to create a dynamic and delicate feel for the end user of the tinted sunscreen. The display aesthetic gives a unique flare to the brand to stand out among other sunscreen brands.

The purpose of these serum based drops is to give younger consumers a hydrating and protecting form of SPF without white cast. This nourishing product formula tints the skin giving a luminous glow by using the shade closest around one's skin tone. With a few drops, consumers can achieve a glowing complexion shielded from harmful sun rays with effortlessly tinted skin.

Primary Palette


Deep Satin Red

Flawless Fair

Hex #6a150a

Hex #f2dea6

Totally Tan

Beautifully Bronzed

Hex #5a280d

Hex #d6b06e

Typography




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