Pic Pack Go! : Task Oriented App


Personal Traveling Closet App

This iPhone 13 application combines the ideas of a visual closet and collage style of look boards to provide a task-oriented experience for users. This app allows users to take pictures of their clothes and create outfits for their future trips to minimize overpacking.

Illustrator | Photoshop | Figma

Check out more details on the final design in my abbreviated style guide!

Abbr. Style Guide

Logo, Logo Mark, and Logo Type


The logo comprises of different iconographic elements such as a hanger associating with clothes, a camera for “Pic”, a suitcase for “Pack”, and “Go” representing traveling to different places.

The primary task for the user is to take a picture and edit the clothing item easily.

The second task was to add various items of clothing to create a completed look to then add to a look board. The final task was to be able to add a chosen look to a specific day of the future trip.

Primary Palette


Turquoise Blue

Coral Red

Baby Blue

Hex #d9edf5

Accent White

Deep Dark Blue

Hex #ffffff

Hex #0a252a

Hex #ef4450

Hex #14a7b7

Typography and Iconography



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